Cookie Policy

Cookie Policy Last updated 06/09/2022

This cookie policy explains how we, Slurp Wine Company Limited use cookies and similar technologies to recognise you when you visit our website at It explains what these technologies are and why we use them, as well as your rights to control our use of them. Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a great experience when you browse our website and also allows us to improve our site.

What are cookies?

In common with most websites, uses "cookies". A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. When you request a page from our website, the cookies are sent to our web server, in order to remember information about you, when we send a page back to you our server may add to or change these cookies. Without cookies, we would not be able to know that you are the same person from page to page and some functionality on our website would not work.

Cookies set by us are called "first party cookies". Only we can access the first party cookies we set. Cookies set by other parties are called "third party cookies". Additionally, we have partnerships with some carefully chosen third party services which involve including some code on our website, for example so that we can measure the effectiveness of our marketing activities, enabling you to share content with your friends or login via a social media account. These partners may also store and retrieve their own cookies on your computer.

Why do we use cookies?

We use first party and third party cookies for several reasons, such as remembering the contents of your basket. We also use analytics software, which allows us to track and measure patterns of behaviour so that we can improve our website.

In the table below we list details of all the software we use for this purpose. The specific types of first and third party cookies served through our website and the purposes they perform are as follows:

Types of CookiesCookie name and who the cookie serves
Strictly necessary

These cookies are necessary for the website to function and to keep the website secure. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.

These cookies are strictly necessary to protect customer security and cannot be switched off in our systems. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information

PHPSESSID - Preserves user session state across page requests.

form_key - A security measure that appends a random string to all form submissions to protect the data from Cross-Site Request Forgery CSRF

__Secure-3PSID, __Secure-3PSIDCC, __Secure-3PAPISID, _GRECAPTCHA - These are essential site cookies, used by the google reCAPTCHA. These cookies use an unique identifier for tracking purposes.

__cfduid - Used by the CloudFlare service to identify trusted web traffic.

mage-cache-sessid - (The value of this cookie triggers the cleanup of local cache storage. When the cookie is removed by the backend application, the Admin cleans up local storage, and sets the cookie value to true.)

mage-cache-storage - (Local storage of visitor-specific content that enables ecommerce functions.)

mage-cache-storage-section-invalidation (Forces local storage of specific content sections that should be invalidated.)

persistent_shopping_cart - (Stores the key of persistent cart to make it possible to restore the cart for an anonymous shopper.)

private_content_version - (Appends a random, unique number and time to pages with customer content to prevent them from being cached on the server.)

section_data_ids - (Stores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc.)

mage-messages - (Tracks error messages and other notifications that are shown to the user.)

X-Magento-Vary - (Configuration setting that improves performance when using Varnish static content caching.)

store, preferred_store - (Tracks the specific store view / locale selected by the shopper.)

Analytics cookies:

These help us to better understand how visitors interact with our website and provide visitors with a better experience. By enabling us to monitor which pages are visited and how they interact with the website, we are able to make improvements to our website, our offerings and our services.

_ga Google Analytics: Distinguishes visitors to your site.

_gid Google Analytics: Distinguishes visitors to your site.

_gat Google Analytics: Used to throttle request rate.

dc_gtm_ Google Analytics: Throttles request rate when Google Analytics is deployed with Google Tag Manager.

AMP_TOKEN: Contains a token that can be used to retrieve a Client ID from AMP Client ID service.

_gac_ Google Analytics: Contains campaign-related information for the user. Google AdWords conversion tags read this cookie if Google Analytics is linked to your AdWords account.

__utma Google Analytics: Distinguishes shoppers and sessions .This cookie is created when the JavaScript library executes and there is no existing __utma cookie. The cookie is updated every time data is sent to Google Analytics.

__utmt Google Analytics: Used to throttle request rate.

__utmb Google Analytics: Determines new sessions/visits. This cookie is created when the JavaScript library executes and there is no existing

__utmb cookie Google Analytics: The cookie is updated every time data is sent to Google Analytics. _utmz: Saves the traffic source or campaign that explains how the shopper reached your site. The cookie is created when the JavaScript library executes, and is updated every time data is sent to Google Analytics.

__utmv Google Analytics : Stores visitor-level custom variable data. This cookie is created when a developer uses the _setCustomVar method with a visitor-level custom variable. This cookie is updated every time data is sent to Google Analytics.

SSID, ANID, SID, HSID, SIDCC, NID, 1P_JAR, OGPC,CONSENT - (These Google cookies store the preferences and other information of the user. These include, in particular, the preferred language, the number of search results to be displayed on the page, and the decision whether or not to activate Google’s SafeSearch filter. These cookies also contain digitally signed and encrypted records of a user’s Google account ID and most recent sign-in time. These are used by Google to display personalised advertisements on Google sites, based on recent searches and previous interactions.)

OTZ- (“OTZ” is a cookie used by Google Analytics that provides an aggregate analysis of Website visitors.)

_hjid - (Hotjar cookie. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.)

_hjTLDTest (When the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.)

_hjIncludedInSessionSample - HotJar (This cookie is set to let Hotjar know whether that visitor is included in the data sampling defined by your site's daily session limit.)

_hjIncludedInPageviewSample - HotJar (This cookie is set to let Hotjar know whether that visitor is included in the data sampling defined by your site's pageview limit.)

s_sq - Adobe Analytics cookie (This cookie is set and read by the JavaScript code when the ClickMap functionality or the Activity Map functionality are enabled; it contains information about the previous link that was clicked on by the user)

s_cc - Adobe Analytics (This cookie is set and read by the JavaScript code to determine if cookies are enabled (simply set to “True”))

recordID - (Used by email marketing software, Dotmailer. This cookie is a unique user identifier, enabling persistent linking of behaviour on the site to a particular user and email campaign response.)

Functionality cookies

These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region)

You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.

login_redirect - (Preserves the destination page the customer was loading before being directed to log in.)

mage-translation-storage - (Stores translated content when requested by the shopper)

mage-translation-file-version - (Tracks the version of translations in local storage.)

product_data_storage - (Stores configuration for product data related to Recently Viewed / Compared Products)

recently_compared_product - (Stores product IDs of recently compared products.)

recently_compared_product_previous - Stores product IDs of previously compared products for easy navigation.)

recently_viewed_product - (Stores product IDs of recently viewed products for easy navigation.)

recently_viewed_product_previous - (Stores product IDs of recently previously viewed products for easy navigation.)

stf - (Records the time messages are sent by the SendFriend/Email a Friend module.)

SEARCH_SAMESITE - SameSite prevents the browser from sending this cookie along with cross-site requests. The main goal is mitigate the risk of cross-origin information leakage. It also provides some protection against cross-site request forgery attacks.

JSESSIONID - (Used to store a session identifier so that New Relic can monitor session counts for an application)

ei_client_id, _biz_nA, intercom-session-ID, intercom-id-ID, _mkto_trk, _biz_flagsA, _biz_uid, ajs_anonymous_id, _biz_pendingA - NewRelic cookies (NewRelic helps us measure performance of our website)

_fw_crm_v - This cookie holds the tracker id Freshworks use to identify the user who is coming back on to the chat widget for the embedded Freshworks form on the contact page​. It is required to enable the site to function. This cookie is provided by Freshworks.

__atuvc - This cookie is associated with the AddThis social sharing widget This widget is commonly embedded in websites to enable visitors to share content with a range of networking and sharing platforms. It stores an updated page share count.

Targeting cookies.

These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

_ym_uid, ymex, yandexuid, yabs-sid, yuidss, i, yabs-sid - (Russian search engine and their web analytics service Yandex.Metrica)

_ym_isad (Determines whether a user has ad blockers)

_ym_d - (Saves the date of the user's first site session)

Advertising cookies:

These cookies are used to better understand your interests and show you ads that are more relevant to you. For example, advertising cookies may be used to share data with advertisers so that the ads you see are more relevant to you.

SAPISID, APISID, - (This DoubleClick cookie is generally set through the site by advertising partners, and used by them to build a profile of the website visitor’s interests and show relevant ads on other sites. This cookie works by uniquely identifying your browser and device.)

DV - (These cookies are used for the purpose of targeted advertising.)

__gads, - (Google Ads Optimization - track sales and other conversions from ads)

_gcl_au - (Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.)

AMCVS_#AdobeOrg, AMCV_#AdobeOrg - (This cookie is used to identify a unique visitor.)

We also used 3rd party cookies from Facebook, Instagram and YouTube

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognise or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our website. This allows us, for example, to monitor the traffic patterns of users from one page within our website to another, to deliver or communicate with cookies, to understand whether you have come to our website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will often impair their functioning.

How can you control cookies?

You have the right to decide whether to accept our cookies. Use the button below to re-visit your cookie consent.

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information. You can opt out of being tracked by Google Analytics across all websites by installing Google’s opt-out browser add-on.

In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit or

How often will we update this Cookie Notice?

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

Where can you get further information?

If you have any questions about our use of cookies or other technologies, please email us at

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